COOPERATIVE MARKETING PROGRAMS
Members are invited to participate in cooperative advertising and marketing programs. This may include national publications which target the motorcoach operator, group leader, social groups and travel agents, attend national trade shows or share marketing collateral for shows such as videos and photos.
An annual conferences is held and sponsored by a member theatre. Sites range from California to Pennsylvania. The conferences include a dinner and show performance at the host theatre, workshops, industry discussions and one on one mentoring through open discussion times and a hospitality area each evening.
NDTA offers workshops at the conferences on cutting edge issues ranging from marketing and fiscal management to employee relations and new technical wonders. These are all presented by leading industry figures and nationally recognized speakers.
This is a key to prosperity through studying the successes (and failures) of fellow members. Take advantage of the mentoring program and learn how it's done at other theatres in various markets and explore the diversity of management styles.
Show Analysis and Nickel Ideas
There is an analysis of "Hits and Pits" which offers you ideas about shows and their sales at other theatres across the country. This invaluable service could save you time and money and give you an edge on programming gained from the experience of other producers. Nickel Ideas are items that cost you nothing but save you a bundle. Producers share techniques on money-saving or money-generating ideas from their own theatres.
Cooperative Marketing Programs
Co-op advertising in national publications which target the motorcoach operator, group leader, social groups and travel agents.